DELTA ONE STUDIOS
SUMMARY:
We are a Marketing Studio dedicated to create professional marketing material for Linear Finance
ABSTRACT:
One of the biggest requests we’ve seen from the Linear Finance community is for more marketing and instructional materials.
DELTA ONE STUDIOS is a team dedicated to create exceptional, professional marketing content, designed to be integrated directly in the Linear Finance dapps (buildr, exchange, vault). Our aim is to enhance the platform and improve the ease of use for new users.
We propose a three phase action plan:
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CREATE: Develop the materials and release them on Youtube for immediate distribution
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INTEGRATE: Embed the videos directly into Linear websites
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ELEVATE: Full-scale marketing push utilizing strategic partnerships to promote Linear Finance
The DELTA ONE STUDIOS team includes marketing professionals, cryptocurrency experts and LINA enthusiasts.
We are dedicated to make Linear Finance easy to understand, easy to use and widely known across the crypto community.
DETAILS:
Who Are We?
Introducing the DELTA ONE STUDIOS: a marketing studio dedicated to create informational marketing assets for Linear Finance. We are large LINA holders that believe in the mission of Linear Finance - to bring unique, decentralized financial products to people around the world.
We believe that Linear Finance is under the radar, and we are uniquely qualified to create marketing assets to increase awareness of the project.
We are:
- Marketing professionals with decades of experience creating video campaigns for global brands
- Crypto experts with years of experience in researching, networking and development
- Convinced of the unique value proposition Linear Finance offers the crypto space
What’s the Plan?
We’re convinced that Linear Finance is an undervalued, and misunderstood project. By creating educational and marketing materials we will make Linear Finance more accessible to new users, increase engagement and improve the perception of the project in the crypto-community.
We are proposing a marketing strategy to deploy in three phases: CREATE, INTEGRATE & ELEVATE.
First we CREATE the assets - professionally created videos that educate on specific functions of the protocol. These videos will focus on commonly misunderstood aspects of utilizing the Linear Finance platform, including Building LUSD, understanding the Debt Pool, and (“not-financial advice”) avoiding Liquidations - and much, much more.
Next we INTEGRATE these videos across the all Linear Finance dapps, including Buildr, Exchange and Vault. We envision videos that can be accessed directly on the Linear project sites, so users can watch embedded videos while they are exploring the site.
Once the materials are created and embedded into the websites we ELEVATE the brand. DELTA ONE STUDIOS will launch a large-scale marketing blitz. We intend to show the crypto-community the value of Linear Finance.
We believe this strategy will ensure we build a strong foundation of resources and improve the ease of use of the platform to welcome new users attracted by our marketing effort.
CREATE - INTEGRATE - ELEVATE
Down to Business
Marketing efforts are time-consuming and expensive. As professionals we will need to be paid for the work. Throughout the entire process we will respect the autonomy of the DAO and the “Brand Flavor” of Linear Finance in our efforts.
First, we will detail the proposed plan to be created in each “Module” and allow the DAO to provide feedback to the plan before we vote on the Proposition and start the work.
Second, each payment will be locked behind a defined gate. For example, each unique film has an estimated time and expense. The payout will not occur until the film is delivered.
Finally, we ask the Linear Finance team to assign a representative to work closely with us as partners and ensure that we are creating content that meets branding expectations and that we are working on budget.
Each step of the way we will solicit feedback from the community and incorporate suggestions. We want to build this for the Linear DAO, and our goal is unequivocally to improve the user experience for Linear users, old and new.
CONCLUSION:
We strongly believe in the potential for Linear Finance to be a top 100 by market cap project. We are convinced that providing new users detailed instructional videos will help lower the barrier to entry to the Linear Finance Suite of products.
We are a part of the Linear DAO community, and will work within the community to CREATE professional instructional marketing videos that will INTEGRATE with the Linear websites, and then ELEVATE the project with an aggressive marketing effort.
WELCOME TO DELTA ONE STUDIOS: WELCOME TO DELTA ONE STUDIOS - YouTube